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Emaar Properties will open sales within The Address The BLVD, the newly launched hotel and serviced residences in Downtown Dubai. The Address The BLVD Sky Collection is an exclusive portfolio of residences, duplexes, and penthouses, set within the upper-most levels of Emaar’s latest Address hotel, located on the Emaar Boulevard, near Burj Khalifa and The Dubai Mall.

There will be another jewel in the crown of Dubai when the world’s tallest hotel will open its doors for first guest in the next two weeks. JW Marriott Hotel Marques, one of the five luxury brands within Marriott Group and fifth in the world, is set to open its first tower in the middle of November, the man in command of the property – general manager Rupprecht Queitsch – told Khaleej Times in an interview.

"Giorgio Armani dresses us for life," said Jay Phillips, explaining why he and husband Steven Hare held their recent nuptial celebration at the Armani Hotel in Milan. "So we decided to live inside his world with our dearest friends for one perfect weekend." For two San Franciscans, hosting a destination wedding in Italy was "ridiculous, fabulous, and the most amazing thing we could have imagined. And we have good imaginations."

Demand for apartments in Burj Khalifa, the world’s tallest tower in Dubai, is fast rising, reflecting the rise of positive sentiment for the sector at the very top end of the market. According to information available with Emirates 24|7, there have been 61 Burj Khalifa sales transactions in the first nine months of 2012.

Dubai’s buoyant hotel industry sustained its upturn in the first six months of 2012 with a 10 per cent surge in hotel guests compared to the corresponding period in 2011. Dubai’s hotels and hotel apartments played hosts to 5,027,223 guests in the first half of this year, the Department of Tourism and Commerce Marketing in Dubai has said.

Dubai hotels and hotel apartments recorded Dh9.8 billion in revenue in the first half of 2012, marking a 22 per cent over the same period last year, according to the Dubai Department of Tourism and Commerce Marketing (DTCM). Guest numbers in the emirate’s hotels and hotel apartments, meanwhile, posted a 10 per cent increase to 5.027 million guests in the January-June period over the corresponding period a year earlier, the tourism body said in a statement on Monday.

The world’s tallest hotel, JW Marriott Marquis, is expected to open its doors to guests in December this year. Dubai is home to the world’s top three tallest structures — the world’s tallest building, Burj Khalifa; the world’s tallest residential building, Princes Tower; and, soon, the world’s tallest hotel, JW Marriott Marquis.

High-end fashion is moving from the runway to popular holiday destinations, with a number of key fashion designers turning their talents to luxury hotels and resorts around the world. From Oscar de la Renta in The Dominican Republic to Armani in Dubai, fashion-conscious travellers and lovers of luxury can experience haute-couture like never before with Hotels.com’s top ten hotels designed by fashion icons.

Emaar Properties on Sunday announced to build a new hotel in Downtown area and that will be the second tallest property in the high-end area, according to chief executive officer for retail Arif Amiri. Amiri did not disclose value of the project and even declined to give the sale price. “We will announce the price at public launch on September 22,” he told reporters at a news conference.

Living in the world’s tallest tower is now just a thousand dirhams away, if advertisements on Dubai-based websites are to be believed. The owner of a one-bed apartment in Burj Khalifa is leasing his flat for Dh999 per day. That is close to 40 per cent cheaper than the average daily rate of a deluxe room in the Armani Hotel, also in the Burj Khalifa.